.AMARILLO, Texas (KFDA) - Texas Tech University Athletics and Learfield's Red Raider Sports Broadcast System declared the add-on of 102.9 The Panhandle Sports Start as an affiliate station to broadcast Reddish Looter soccer and also basketball games.According to a press release, the arrangement will certainly guarantee that Texas Tech fans remain to acquire extensive game-day insurance coverage, featuring online programs, pre-game shows as well as post-game study. "Our team are actually excited to additional grow the Reddish Raider's coverage, bringing TTU's football as well as basketball activities to an also wider target market this time," said Cal Venue, Market Manager. "I'm certain our audience will enjoy our protection across the Panhandle." The partnership along with 102.9 The Panhandle Sports Star is actually handled by Texas Tech Athletics' exclusive multimedia civil rights owner, Red Raiders Sports Properties. Copyright 2024 KFDA. All civil rights scheduled.